Does AEO Work the Same Way Across ChatGPT, Perplexity, and Google AI Overviews?

Short answer

The basics are shared — clear, structured, authoritative answers — but each platform sources differently.

In detail

The fundamentals overlap — clear, well-structured, authoritative answers perform better everywhere — but each platform sources differently. Perplexity leans heavily on live web content and citations, ChatGPT draws partly from training data and partly from browsing when enabled, and Google AI Overviews pulls largely from pages that already rank well organically. Practically, this means strong technical SEO and structured content still matter, but so does keeping content fresh and citable across the open web.

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