Should I Build an AI Chatbot for My Website?

In detail

An AI chatbot is worth building if you have real support or sales conversation volume and existing documentation, FAQs, or product content to train it on — without that content, a chatbot has nothing accurate to draw from and will hallucinate. It's less useful for low-traffic sites where a simple contact form does the job. The best-performing chatbots are scoped narrowly around your actual most-asked questions, not built as a general-purpose assistant from day one.