# What is Long-Tail Keyword? | Yungle glossary

> A long-tail keyword is a longer, more specific search phrase with lower volume but higher intent.

Source: https://yungle.ai/glossary/long-tail-keyword/

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Glossary · L

# Long-Tail Keyword

In plain words

A long-tail keyword is a longer, more specific search phrase, typically three or more words, that has lower search volume than a broad keyword but signals clearer intent. Long-tail keywords are often easier to rank for and convert at a higher rate, since they match more precisely what a searcher wants.

Example

“Website redesign for B2B SaaS with Webflow CMS” has fewer searches than “website design”, but the people typing it are much closer to buying.

Related resources

-   Glossary

    ## Keyword Research

    Keyword research is the process of finding the exact terms an audience searches for.

    [See term](https://yungle.ai/glossary/keyword-research)
-   Glossary

    ## Search Intent

    Search intent is the underlying goal behind a search query, whether informational, navigational, or transactional.

    [See term](https://yungle.ai/glossary/search-intent)
-   FAQ

    ## How Long Does It Take to Build a Custom Website?

    A well-built custom website typically takes 4 to 8 weeks from kickoff to launch, depending on page count, content readiness, and how many rounds of feedback are involved. Strategy and content usually take longer than the actual design and build. If your team has copy, brand assets, and decision-makers ready to move fast, timelines compress. If content isn't ready, that's almost always what stretches a project past 8 weeks — not the build itself.

    [See answer](https://yungle.ai/resources?type=faq#how-long-does-it-take-to-build-a-custom-website)

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