Schema markup

In plain words

Structured data that tells machines what your page is about.

Example

Adding FAQPage schema to the pricing FAQ lets search and AI engines read each question and answer as structured data.

FAQ
How Do I Future-Proof My Website for AI Search and AI Agents?
Build clean, well-structured content that directly answers real questions, keep your technical foundation fast and crawlable, and make sure your data is organized in a way machines — not just humans — can parse, including proper schema markup and clear page structure. AI agents browsing on a user's behalf and AI search tools both rely on the same underlying signals: clarity, structure, and accessibility. A site built well for AEO today is largely the same site that's ready for AI agents acting on visitors' behalf tomorrow.
See answer
Insight
How to Structure a Homepage for AEO
How to structure a homepage so ChatGPT, Perplexity and Google AI Overviews can understand it, extract a clear answer and cite your brand.
Read insight
Glossary
Call to Action
A CTA is the prompt, usually a button, that tells a visitor exactly what to do next.
See term
Glossary
Hreflang
Hreflang is an HTML tag that tells search engines which language and region a page targets.
See term

Next step

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