# What is Site Architecture? | Yungle glossary

> Site architecture is how a website's pages are organized and linked into a logical structure.

Source: https://yungle.ai/glossary/site-architecture/

1.  [Resources](https://yungle.ai/resources)
2.  Glossary

Glossary · S

# Site Architecture

In plain words

Site architecture is the overall structure and hierarchy of a website's pages and how they link to one another. A clean, logical architecture helps visitors navigate intuitively, helps search engines crawl efficiently, and distributes ranking authority to the pages that matter most.

Example

Home → Services → each service → related case studies and FAQs: every important page is within three clicks of the homepage.

Related resources

-   Glossary

    ## Heading Hierarchy

    Heading hierarchy is the logical order of H1 through H6 tags that structures a page's content.

    [See term](https://yungle.ai/glossary/heading-hierarchy)
-   FAQ

    ## What Does a Web Designer Actually Do?

    A web designer plans and creates the visual layout, user experience, and structure of a website — translating business goals and brand identity into pages that are both usable and persuasive. Good web design goes beyond aesthetics: it includes information architecture (how content is organized), UX flow (how visitors move through the site), and conversion design (how pages guide action). The best designers think like strategists first, decorators second.

    [See answer](https://yungle.ai/resources?type=faq#what-does-a-web-designer-actually-do)
-   Glossary

    ## Crawl Budget

    Crawl budget is the number of pages a search engine will crawl on a site within a given time.

    [See term](https://yungle.ai/glossary/crawl-budget)
-   FAQ

    ## How Do I Optimize My Website for Search Engines?

    Start with clean technical SEO — fast load times, proper heading structure, mobile responsiveness — then build content around what your actual customers are searching for. Most sites over-invest in keywords and under-invest in structure. Google needs to crawl and understand your site before content quality even matters. Fix the technical foundation first, then focus content on answering real customer questions clearly.

    [See answer](https://yungle.ai/resources?type=faq#how-do-i-optimize-my-website-for-search-engines)
-   Insight

    ## Where AI Actually Fits in a B2B Website

    Where AI creates real value on a B2B website (search, content workflows, data sync, qualified chat) and why a generic chatbot rarely does.

    [Read insight](https://yungle.ai/insights/where-ai-development-actually-fits-in-a-growth-website)
-   Insight

    ## What Happens After Your Website Launches?

    What a website needs after launch to keep growing: maintenance, SEO and AEO, conversion work and a team that knows how it was built.

    [Read insight](https://yungle.ai/insights/what-happens-after-your-website-launches)

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